From floating-fountain spectaculars to remote multi-camera live production, this is the story of GAME, the people behind it and the work.
GAME began in Dubai in 2011 as Gulf Alliance Media Enterprises FZ LLC: a production house for shows, spectacles and the films that told their story. Today the company is GAME Commercial Photography Production LLC. The mission hasn't changed.
"To lead, create and inspire by producing valuable content… to tell the story."
GAME mission statement, game.ae (2014)

Isaac's career began in New York in 1998, working across broadcast and production disciplines, before he founded GAME in Dubai.
Since 2011 he has led GAME as Managing Director and Executive Producer, setting the creative direction on every production, from multimedia spectaculars in Sharjah and China to live broadcasts across the UAE and Saudi Arabia.
In 2020, when live events stopped, Isaac produced the first virtual edition of the TPMEA Awards, covered by TPi magazine. It was a turning point that pushed GAME deeper into live streaming and, later, remote multi-camera production.
GAME made its name with multimedia spectaculars: fountains, lasers, water screens and original scores, choreographed into stories.
From spectacles to corporate film, brand campaigns and event coverage.




When audiences couldn't gather, GAME brought events to screens.




Live feeds, streams and IMAG for the region's biggest rooms, and the first remote PTZ cameras.
A fleet of Canon 4K remote cameras and Cartoni Lifto columns: many angles, small footprint, across the UAE and into Saudi Arabia.

Dubai Airports has trusted GAME with its story for twelve years. It started in 2014 with a pop-up pool trick-shot performance by Venom inside the airport. Since then: the CEO's messages, the people, the terminals and the airshows.
An award-winning water spectacular on Jinshan Lake, Zhenjiang, China
China's legend of Lady White Snake, retold on the water with the real Jinshan Temple as its backdrop. More than 100 performers and aerial flyers shared the lake with fountains, lasers, light and two giant water screens. The show was two years in the making, with key scenes filmed in Beijing.
Isaac Kumer led the GAME team for AAV and served as Creative Director, sequencing the audio and visuals into one story. The show won a TEA Thea Award for Outstanding Achievement: Event Spectacular.
“The show moves with a fluidity and grace that enlarges the text and helps us experience the ancient myth in a whole new way.”Thea Awards jury, via Blooloop
GAME for AAV. Winner, TEA Thea Award for Outstanding Achievement: Event Spectacular (21st Thea Awards, 2015).













Fifteen years of early call times, late edits and shows that went out live on time. To everyone who has been part of the GAME team, everyone here today and everyone who joins us next: thank you. And to our clients, thank you for trusting us with your biggest moments, many of you year after year.